Mapping Success: Navigating Marketing Challenges for Entrepreneurs In our engaging podcast with David Casseus, we dived deep into the complexities of marketing in the entrepreneurial world. This article encapsulates the critical points…
Let’s start at the beginning. I’m sure you’ve heard the acronym CRM before, but you’re not really sure what it can do and how it can benefit your business. Customer Relationship Management…
The lack of a business transfer plan is costing Quebec SMEs dearly. While many entrepreneurs are planning to retire and sell their companies, they are facing a blind spot. Without a transfer…
Today, more than ever, it is important to know the technological lead or the technological lag in the market. Your business and its production will benefit. Far from being inaccessible, key tools…
Your business is growing, your business is doing well, or you plan to sell it in the next few years? You seem to know your company and its operations well: R.O.I., competitive…
Did you know that recruiting is not always the best solution if your business grows? While this statement may surprise many, it is true. When a company is facing growth challenges, one…
Have you done a good job and your company is starting to show some momentum? Good news! It is always gratifying to see our efforts rewarded. But do you know that this…
As we all know, new companies are created every year, while others close down. However, one statistic seems to be under the microscope. Did you know that many businesses that grow fail…
What do the owners of large businesses like Steve Jobs, Bill Gates, Robert Kiyosaki and even closer to home, Jacques Guénette of DLGL have in common? Well, these great decision makers have…
Choisir un CRM pour son entreprise s’avère souvent complexe. Il suffit de penser aux dizaines de solutions offertes sur le marché, à la réalité de l’entreprise, aux préférences des employés, aux fonctionnalités,…
At the beginning of the year, just after the holidays, we hear a lot about good resolutions. How to choose them, how to keep them — we even talk about it on…
Do you serve your ideal client base? If, on the contrary, you offer products or services to clients that you find difficult or too demanding, you are more likely to serve the…
Starting a business is a challenge! Bringing a product to market, defining its target customer base, implementing marketing, organizing billing and managing growth are just a small part of what the potential…
Have you ever felt that you’re losing energy in your operations, that it seems difficult for you or your employees to understand the tasks that bring value or to keep up with…
You have probably read and heard about the importance of recruitment. Many professionals, including those in human resources, mention this in their studies and business articles. However, the business analysis perspective is…
The choice of a CRM (Consumer relationship manager) is not to be left to chance, nor is its use. It should be among the first technological tools to be implemented in business,…
Computerization is an investment . Technology lags are a big issue for businesses. Far from knowing how big it is, many owners are slow to make the big leap to computerization. But…
In business, there are many challenges. The quest for growth is an ongoing issue. But how do we get there? How can an entrepreneur be equipped to make the right decisions for…
Continuous improvement is an almost indispensable growth exercise for many SMEs. In fact, many are investing in this improvement process every year. But while some SMEs see the added value, others don’t…
Planning is more than anticipating. It’s acting to create value and increase a company’s profitability. Without this continuity, this exercise becomes a simple guide with no impact. However, when planning is supported…
Delegating is a strategic decision that calls for a little planning. At some point, delegating becomes a key lever for increasing your profits and developing your company. However, when faced with the…
Entrepreneurs come up with many counterproductive excuses. When they aren’t corrected, these excuses can have big and often underestimated consequences. Let’s debunk five of the most frequent things entrepreneurs tell themselves. Excuses…
Efficiency is a must in the business world. The improved-productivity trend is just as important and relevant for small companies as it is for big ones. Develop your efficiency and you develop…
Summertime is synonymous with vacation, rest and outdoor activities. But what about the entrepreneurs who have to juggle employee vacations, supplier vacations and their well-deserved vacations? Faced with the challenge of maintaining…
Is nomophobia a present-day affliction? The smartphone is an extremely powerful communication tool. It does, however, cause ill effects to some people, such as nomophobia. This modern addiction calls for serious reflection,…
CRM, ERP, custom software, name them all! It’s hard to choose the right technological solution when you don’t know what it is. That’s why WizeBA Inc., a company specializing in business analysis…
Hello, Welcome to the WizeBA blog. Our aim will be to cover a range of topics related to technologies, and to bring a different perspective to their impact, influence and benefits. As…
Business analysis encompasses all the tasks and techniques used to liaise with an organization’s stakeholders to understand the organization’s structure, policies and operations, and then to recommend solutions to achieve its goals.…